Company history

​Impact Marketing was founded by the current CEO Carsten Grandt, with the main headquarter in the northern outskirts of Copenhagen in 1997 though the company’s foundation was built back from trading of optical instruments in the latter half of the 1970’s, with main activities for the Swiss based Wild Leica Group and was throughout the 80’s and beginning of the 90’s the heading the leading Danish Special company in the area for sales of optics-, optomechanics- and surveying instruments. Furthermore, we delivered state of the art aerial cameras, topographic- and photogrammetric equipment to the geodetic industry. 

As technology improved over the years Impact Marketing expanded its region of operation to include night fighting equipment such as goggles, scopes and night-driving periscopes, as well as special accoutrements within the areas of laser range finders and sights. 

During the years Impact Marketing has specialized in the military/police field, representing on the Danish market a number of international manufacturers and system integrators of defence and tactical products. 

Impact Marketing has been handling tenders for military products from personal equipment such as boots, spades, knives, helmets, flash lights, optics, suppressors, hydration systems, maritime vest systems, plate carriers, bodyarmour, packing systems, sleeping bags, uniforms, and tents to advanced optics, observation platforms, night vision systems, laser range finders, complete ammunition filling plants and artillery systems, naval guns, grenade launchers, side arms, assault- and sniper rifles, various types and calibers of ammunition and also infantry fighting- and reconnaissance vehicles. 

​Our nature of business has always been to establish and maintain excellent contacts between the official procurement agencies and potential suppliers and system integrators. We believe in openness and professionalism and this trade does not allow any misconduct.

Today Impact Marketing represents a wide range of the world’s leading producers and system integrators in the area of equipment for the Military and Police Forces and in addition to this Impact Marketing also imports directly from many suppliers of tactical equipment giving them a unique position within the Scandinavian market.


Impact Marketing

​CVR: 20360348

Bankers: BankNordik


Grusbakken 10

​DK-2820 Gentofte